I get asked all the time how I attract my ideal clients, “What is YOUR secret?”.
And it isn’t a secret at all… more of a daily routine that I have implemented.
I use 5 daily activities that help attract my ideal clients on a regular basis.
You can do this too! It’s really simple, and is not high-pressured sales. By doing these activities you can inspire people to say YES to themselves and to you!
So, let’s talk about these 5 activities… that you can implement to attract your ideal clients….
Using YOUR voice daily can really help you get out there and allow people to know who you are and what you do. To do this you first need to know what your messaging is, what you offer, and who your ideal client is that you want to focus on.
Then, practice your message with your voice, be willing to stand out and take a stand on issues you believe in. Allow people to get to know what you stand for in this world, what your values are and what you believe about the world.
The more you practice using your voice for your business, the more confident and compelling you will be. The key to using your voice is being CONSISTENT! If you are consistent people will listen.
A great way to do this daily is to use social media, as it gives instant feedback, and the more consistent you are the more people will interact with you.
Next, you want to do at least one activity every day, with the focus on growing your audience/community. You want new potential “ideal” clients coming into your community, into your realm, on a regular basis.
There are lots of different ways of doing this, one could be to invite people into your Facebook Group or onto your social media business page. Another option is to get in front of other people’s audiences, sometimes this is referred to as JV partnering. You could do a Facebook interview or pod cast with them and then you’ll be reaching their audience. A simple task you can do daily is to do personal outreach where you email someone that has been really active in your FB Group, or a past client that you believe would be interested in what you are currently promoting.
Nurture your audience! I believe in continuingly, consistently getting in front of your audience and offering great value. When you give great value to people, you are building the know, like, and trust factor with them.
Giving value can be as simple as providing tips, quotes, articles etc. There are so many different formats that you can do this in, like in an email, newsletters, Facebook Live, Facebook groups where you are interacting. Maybe you come to them with mindful tips, great quotes, strategies, etc… the key is- give them value. Pick one a day, and you’ll be nurturing your audience.
Invite people into your world, if you don’t invite them how will they know how amazing you are!
When you are inviting people, always continue to invite them to take a next action step with you. What can you do to help them trust you and to follow you in more ways?
It can be as simple as asking them to comment on a post, or clicking a link you have provided for more information. You can ask them to join your Facebook Group or reply to an email.
As you invite them to the next step, you are inviting them to Little Yes’s! We all want little yes’s and as you build the know, like, and trust factor with them, they will see the value you provide, start recognizing the value of your work, and want to move to the next step with you.
#5 Inspiring “YES”, aka “Sales”
A lot of people freak out when they hear the word “sales” but the type of selling I’m talking about is soulful selling. This is not pushy, sleezy, in your face kind of sales. It’s all about coming from the heart, and inspiring people to recognize an opportunity for change.
To be blunt, you getting better at your sales conversations means you getting better at serving your clients. I encourage you to practice this daily to get more confident in how you explain your services and how you invite people to work with you.
Inspiring them to take the next step to saying yes to themselves and yes to you (if they are a fit for your services). This isn’t about talking people into working with you that aren’t a fit.
It’s about them knowing what step to take next. They are saying yes to a better way, to a solution you can help with, and away from the pain of the problem they are having.
A great way to do this is by creating packages for clients. By doing this you are offering a full picture solution to the client and you are receiving bigger commitments from them. It’s a win-win in my opinion.
All of these 5 things…Voice, Grow, Nurture, Invite and Sales can be done easily each and every day. By doing these things you will attract those ideal clients that you want to work with and that want to work with you.
So what are you waiting for? Start scheduling these activities into your daily routine.
Want more tips on Building A Business You LOVE, That LOVES YOU BACK?
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Register here for Attract Perfect Clients Masterclass to discover your next actionable steps you can take to start gaining momentum right away.